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Proud Olympic & Paralympic Partner

Bridgestone inspires you to chase your dream and help you overcome the obstacles you face on your journey.

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Olympian and Bridgestone ambassador Lutalo Muhammad during training

Battlax Sport Touring T32

Bridgestone’s newest sport touring tyre. Connect to the road.

Bridgestone Stories

Motorcycles in a row
Taking care of your new motorcycle tyres to ensure safety
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Tyre Damage Monitoring System
Bridgestone teams up with Microsoft to develop Tyre Damage Monitoring System
Through its partnership with Microsoft, Bridgestone has developed a unique Tyre Damage Monitoring System, using Microsoft Connected Vehicle Platform (MCVP). The system aims to increase road safety and reduce accidents caused by technical failure. This collaboration is the next step on Bridgestone’s journey to become a global leader in sustainable and advanced mobility solutions.
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Weather Control A005 Evo Visual
Bridgestone launches Weather Control A005 EVO
With a best-in-class EU label A-grade in wet grip, the new Bridgestone Weather Control A005 EVO ensures outstanding control in the wet, and all without compromising on wear life. The tyre is built with Bridgestone’s NanoPro-tech™ compound technology for excellent fuel efficiency and enhanced snow performance , and is certified by the 3PMSF marking. Bridgestone, the world’s largest tyre and rubber company, has today announced the launch of its Weather Control A005 EVO tyre, the second generation of the company’s all-season touring tyre. Like its predecessor, the Weather Control A005, the Bridgestone Weather Control A005 EVO has been designed to deliver year-round control, safety, and convenience – but has been reengineered to offer additional performance benefits.
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Volta Trucks
Bridgestone supplies tyres to Volta Trucks
Bridgestone to supply tyres to the Volta Zero launch vehicle and pilot fleet of trucks. Volta Zero to be launched at an online event at 10:00AM BST (11:00AM CET) on Thursday 3 September 2020.
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Ride 4
Bridgestone partners with Milestone for RIDE 4 game
RIDE 4, the latest instalment of the popular videogame series, aims to be the ultimate competitive game experience for two wheel enthusiasts. Riders around the world have the opportunity to experience the performance and durability of Bridgestone tyres in the virtual world, just like they do in real life. The RIDE 4 game features dedicated Bridgestone game modes, menus, and sponsored tracks.
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Maserati MC20
Bespoke Potenza tyres for the Maserati MC20
Bridgestone is the exclusive tyre partner for the MC20, Maserati’s new supercar. Custom-developed Bridgestone Potenza tyres enhance vehicle handling, control and driving dynamics to maximise overall performance for the super sports car. Bridgestone’s ground-breaking virtual tyre development technology improves efficiency and sustainability of the tyre’s development process.
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